About our brand

At the heart of our brand lies a shared passion for design and creativity, born from a friendship forged in university. We unite our talents in fashion and graphic design to create premium, sustainable clothing that prioritises comfort and ethical practices. With every purchase, you not only elevate your wardrobe but also contribute positively to the planet.

Just Matilda

Just Matilda is a vibrant clothing brand inspired by the limitless creativity of my 8 year old daughter. Her unique artwork and playful designs spark joy, leading us to launch a collection that celebrates childhood imagination. Each piece blends fun patterns and bright colours, offering stylish, comfortable clothing that inspires kids and parents alike to embrace their creativity. Join us in celebrating the magic of self-expression with Just Matilda, where imagination knows no bounds!